Partner, Strategy & Human Science
A growing suspicion that we are killing innovation and creativity in business with over-rationalisation drove Michel into looking for answers that really made sense. He has a broad background of experience to draw on. He started as a nurse, moved through sales and marketing in the healthcare industry before moving into the agency world as a strategic planner.
His deep healthcare experience led him to examine the extensive new findings in neurosciences to provide answers – many of which are discussed here on our site. His experience as a marketer and planner allows him to transform this fascinating science into practical answers to the challenges faced by today’s business.
When Michel isn’t working he’ll probably be playing guitar badly or riding his motorcycle expertly. Which is probably the right way around.